Market Noel kicks off this Thursday

Rebranded Junior League event to feature Vestavia-based MADE in the deep south

Shoppers can kick off the holiday shopping season the weekend before Thanksgiving with a new take on a long-standing tradition.

The Junior League of Birmingham (JLB) has christened a new name and logo for its annual holiday market — Market Noel. “The rebrand has attracted a lot of new vendors,” said Mary Evans, Market Noel chair. “Our hope is to keep old favorites while bringing in fresh, new merchandise from around the country.”

Among the more than 100 local and national merchants will be vintage jewelry designs by MADE in the deep south, owned and designed by Vestavia Hills resident Michela Swafford.

Every MADE piece is unique and is adorned with a “story card” that provides its biography. Since designing her first piece three years ago, Swafford now sells her stylish pieces in more than 70 stores around the country. Swafford said she loves being able to sell directly to her fans and customers from her hometown at Market Noel.

All proceeds from Market Noel will support the 34 community projects of JLB.

Returning to the Cahaba Grand Conference Center for the fifth consecutive year, the festivities begin Wednesday, Nov. 20, at 7 p.m. with a merry Sneak Peek party.

General admission shopping runs Nov. 21-23 from 9 a.m.-8 p.m. on Thursday and Friday and 9 a.m.-5 p.m. on Saturday.

Highlights of the week include Market Morning, featuring country music singer Sara Evans, and a book signing by Homewood’s Father Goose, Charles Ghigna, and his wife, Debra. Ghigna has recently co-written a children’s book with his wife, titled Christmas is Coming! Both authors will be on hand to sign copies of their latest book.

On Friday, John Croyle of the Big Oak Ranch will be signing copies of his book, The Two-Minute Drill to Manhood: A Proven Game Plan for Raising Sons. On Saturday, families can enjoy free photos with Santa and Mrs. Claus.

Visit marketnoel.net to purchase tickets and to review a complete listing of participating merchants and event details. Tickets are also available at the door, and all special event tickets include admission for shopping.

You can also find Market Noel at facebook.com/MarketNoel, JLBirmingham on Pinterest or #jlbmarketnoel on Twitter.

-Submitted by the Junior League of Birmingham

Market Noel

Cahaba Grand Conference Center

Nov. 21-22, 9 a.m.-8 p.m.

Nov. 23, 9 a.m.-5 p.m.

$12 general admission

marketnoel.net

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